News - Odd Couple: Basquiat and Reebok - World

There’s no doubt that there will be screams of sacrilege now that the estate of Jean Michel Basquiat has hooked up with Reebok to create a line of shoes called the ‘Reeboppers’ – a cringe-worthy name if ever there was one. The line is to be designed by those kings of combats, Maharishi – which is just as well, given that Reebok are about as mainstream as you can get. Supported by an international ad campaign, how these shoes will sell is anyone’s guess. One thing’s certain, reproducing one of the greatest artists we’ve know, onto a training shoe is, arguably, the antithesis of art.